Top 6 Non-High-End International Fashion Brands for Japanese Women in Their 20s and 30s
Young Japanese women actively incorporate trendy fashion brands from both domestic and international markets to express their unique styles. This ranking introduces six popular overseas fashion brands that Japanese women highly favor in their 20s and 30s. Unlike high-end brands, these options are affordable and easy to adopt.
Ranking ▼
Mardi Mercredi
Adidas
MAISON KITSUNE
Matin Kim
AMI PARIS
Calvin Klein
Mardi Mercredi
https://mardimercredi.jp/
Mardi Mercredi, a brand originating from South Korea, is known for its simple yet distinctive designs. Its items featuring floral embroidery or unique logos are particularly popular among Japanese women. Incorporating French taste, the brand appeals to a broad audience. Signature pieces like floral motif T-shirts are must-haves for fans of South Korea. With many Japanese influencers wearing it, its popularity continues to grow in Japan.
Adidas
https://shop.adidas.jp/
Adidas' iconic three-stripe T-shirts exude sporty vibes, aligning perfectly with current trends. Pairing them with mini skirts for a street-girl look has become a hot style for 2024. This mix of casual and feminine elements creates a modern, polished impression. Embrace and enjoy the 2024 street-girl style.
MAISON KITSUNE
https://maisonkitsune.com/
MAISON KITSUNE, established in 2002, fuses French and Japanese sensibilities. Known for its high-quality materials and craftsmanship, the brand offers timeless pieces like its fox-embroidered designs. These staples are versatile and remain stylish for years, making them a worthwhile investment.
Matin Kim
https://global.musinsa.com/
Matin Kim, an emerging brand from Seoul, has quickly gained traction in the fashion scene, both locally and internationally. Its minimalist yet sophisticated designs resonate with Korean youth culture and are beloved by fashion influencers. It is becoming a go-to choice for style-savvy women.
AMI PARIS
https://www.amiparis.com/
AMI PARIS, a French fashion brand, is popular among influencers and Korean idols. Known for its simple, versatile designs, its heart logo adds a subtle charm that complements various styles. With a diverse range of accessories, leather goods, and apparel in numerous colors, it offers something for every mood and outfit.
Calvin Klein
https://japan.calvinklein.com/
Founded in 1968 in New York, Calvin Klein is celebrated for its clean, sophisticated designs and high-quality materials. Items like cropped T-shirts offer stylish, effortless looks, while its non-wired underwear is highly sought after for fitness, yoga, casual wear, and even loungewear. Its enduring appeal is a testament to its timeless designs.
Conclusion
These six brands cater to Japanese women in their 20s and 30s, offering stylish, high-quality pieces at approachable prices. They provide excellent options for trend-conscious women looking to create unique, fashionable ensembles. By embracing these brands, you can stay ahead of the latest trends while enjoying personalized, chic outfits.
