15 Best Tech YouTubers in Japan in 2024

The technology market in Japan is at the cutting edge of innovation and development. Japanese consumers are keenly interested in the latest gadgets and technologies, with trends often shaped through social media. YouTube, in particular, serves as a vital platform for sharing technology-related information, where influencers hold considerable sway.

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Tech YouTubers review the newest gadgets and provide in-depth technical insights, earning the trust of a broad audience. Their candid opinions and comprehensive reviews play a significant role in shaping consumer buying decisions. From advising viewers on which phone to buy to introducing different types of smartwatches, their influence is considerable. Partnerships with these YouTubers are therefore essential for brands looking to enter the Japanese technology market, boosting brand visibility and supporting effective marketing strategies.

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Here are the top 15 tech YouTubers in Japan to follow in 2024. These influencers, by leveraging their expertise and influence, aim to make a lasting impact in the technology sector.

Ranking by YouTube Subscribers

1. Kazu Channel
2. Koji Seto
3. Takomaru
4. Mizuojisan
5. Yuta Hiraoka
6. Keisuke Takasawa
7. Rebecca Miyama
8. KinoCode / Programming Learning Channel
9. Engineer Channel
10. Seito-sensei’s Web & IT Class
11. Shimabu’s IT College
12. Kenta / Omnivorous Engineer TV
13. Makoto Taniguchi’s Tomosuta Channel
14. Daitra
15. Kohei Kurokawa (Cloud Engineer TV)

1. Kazu Channel

Channel: Kazu Channel

Subscribers: 1.83M

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Kazu is one of Japan’s top gadget-focused YouTubers, known for his honest and highly trusted reviews. He covers a wide variety of gadgets in his videos, including smartphones, smartwatches, cameras, PCs, and earphones. His content stands out for its high-quality visuals and clear, easy-to-follow explanations. His reviews of the latest gadgets make his channel a go-to resource for those looking to choose the right tech products.

2. Koji Seto

Channel: Koji Seto

Subscribers: 1.68M

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Koji Seto is a seasoned gadget YouTuber who has been active since 2010. He focuses on reviewing digital cameras, microphones, and PCs. His reviews of Apple products are especially popular, praised for their sincerity and strong production quality. Known for his engaging humor and practical product demonstrations, his content provides significant value to his viewers.

3. Takomaru

Channel: Takomaru

Subscribers: 438K

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Takomaru specializes in PC-related content, offering easy-to-follow guides on PC setup and troubleshooting, both highly appreciated by beginners. His videos on building custom PCs and choosing the right components are particularly popular. In addition, he reviews the latest PC games and shares gameplay videos, which resonate strongly with gaming enthusiasts.

4. Mizuojisan

Channel: Mizuojisan

Subscribers: 461K

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Mizuojisan shares helpful tips and tricks for iPhone users, offering clear and easy-to-understand guidance on using and configuring iPhones for everyday tasks. His content appeals to beginners and advanced users alike. He also keeps his audience updated on the latest iOS releases and introduces useful apps, allowing viewers to stay current with iPhone technology.

5. Yuta Hiraoka

Channel: Yuta Hiraoka

Subscribers: 410K

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Yuta Hiraoka is an iPad expert, providing detailed guidance on how to use apps and optimize iPads for both educational and creative purposes. His videos are a valuable resource for students and professionals, offering practical tips and insights to help users make the most of their iPads.

6. Keisuke Takasawa

Channel: Keisuke Takasawa

Subscribers: 209K

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Keisuke Takasawa is highly knowledgeable about tech equipment such as cameras and microphones, and he offers detailed, easy-to-follow explanations for beginners. His content helps viewers make informed decisions and use their cameras and audio equipment more effectively. He also shares precious insights into video production and photography techniques, making his channel a great resource for aspiring creators. His cinematic vlogs further add value to his unique channel.

7. Rebecca Miyama

Channel: Rebecca Miyama

Subscribers: 182K

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On her channel, Miyama Rebecca offers practical insights on products that make everyday life easier. With a background in film and web creation, she makes her reviews clear and easy to understand. She’s particularly popular for highlighting gadgets and services enhancing daily life, and she also vlogs about her daily life as a freelancer. Her visually engaging videos also feature creative life hacks and DIY projects, attracting a diverse audience.

8. KinoCode / Programming Learning Channel

Channel: KinoCode / Programming Learning Channel

Subscribers: 181K

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KinoCode is a YouTuber dedicated to programming education, offering content that covers the basics of languages such as Python, Ruby, PHP, Java, and more. His extensive Python tutorials are especially notable, catering to learners from beginners to advanced levels. With a blend of foundational lessons, practical projects, and coding challenges, viewers can expand their knowledge and enhance their skills through watching his videos.

9. Engineer Channel

Channel: Engineer Channel

Subscribers: 140K

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Engineer Channel features unique content from startup CEOs and CTOs, offering an insider’s view of the engineering world. The channel covers a variety of topics, including development, design, and marketing for businesses, along with side job opportunities, providing valuable insights for engineers at all levels. Popular videos highlight real-world project experiences and explore the latest industry trends, which is particularly useful for those wanting to stay informed and inspired.

10. Seito-sensei’s Web & IT Class

Channel: Seito-Sensei’s Web & IT Class

Subscribers: 120K

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Seito is in charge of the engineering team at a web development company, and he divides his time between Japan and the Philippines. On his channel, he offers practical insights into web development and IT in clear and accessible videos, and his content on web application development and deployment is particularly popular.

11. Shimabu’s IT College

Channel: Shimabu’s IT College

Subscribers: 118K

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Shimabu taught himself programming, worked as an engineer at Yahoo! JAPAN after graduation, and later began developing new services. On his channel, he offers in-depth videos on front-end technologies like JavaScript, with clear explanations that are beginner-friendly. Many of his videos allow viewers to learn while coding, providing highly practical content for aspiring programmers. He also shares tips on job hunting and information on the latest IT industry news, making his channel a valuable resource for students and young engineers.

12. Kenta / Omnivorous Engineer TV

Channel: Kenta / Omnivorous Engineer TV

Subscribers: 51.9K

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Kenta Katsumata, also known as Kenta, works as a freelance engineer and runs an online community called "雑食系エンジニアサロン" (Omnivorous Engineer Salon). On his YouTube channel, he shares career advice and technical insights specifically for web engineers, providing valuable resources for beginners and those looking to reassess their careers. His logical, consistent discussions and daily sharing of technical information in the online salon help viewers deepen their understanding of the topic.

13. Makoto Taniguchi’s Tomosuta Channel

Channel: Makoto Taniguchi’s Tomosuta Channel

Subscribers: 49.7K

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Taniguchi Makoto's channel is a popular resource for programming beginners. He offers explanation videos on object-oriented programming, Laravel, React, and extensive content on Visual Studio Code, Bootstrap, and WordPress. The videos provide clear, concise explanations that cover key concepts in a short amount of time, and his "learn while coding" approach is highly appreciated by viewers.

14. Daitra

Channel: Daitra

Subscribers: 42.1K

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Daitra, short for Daily Trial, is a channel featuring content from an online school that makes learning web skills accessible for beginners. The channel offers precious resources for freelancers and students, including interviews with successful freelancers, essential programming insights, and recommendations for useful tools and services. Viewers can find inspiration through success stories and practical learning tips, helping them stay motivated on their journeys.

15. Kohei Kurokawa (Cloud Engineer TV)

Channel: Kohei Kurokawa (Cloud Engineer TV)

Subscribers: 25.1K

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Kohei Kurokawa leverages his expertise as a cloud engineer to share valuable insights on cloud technology. His channel is packed with practical content, including guidance on designing and managing cloud infrastructures, as well as updates on the latest cloud services. It's a good resource for engineers looking to deepen their knowledge, as it offers specific advice and tips to help viewers sharpen their skills as cloud professionals.

Conclusion

Tech YouTubers in Japan are key in helping consumers understand technology and stay up to date with the latest gadgets and trends–whether it is about PCs, smartphones, earphones, or new apps. Their expertise and influence directly shape purchasing decisions and foster trust in the tech market. For brands, collaborating with these YouTubers is a smart way to boost awareness of products and services–leveraging their reach can help you succeed in the market. This list is here to support your marketing strategy while maximizing the impact of these influencers.

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