We implemented a CRM system to firstly and most importantly automate as much as possible.
Reducing the need for ‘manually’ managing schedule.
Through our custom CRM, we created a student roster and contact system to automatically send notifications a confirmed copy of student’s weekly classes which would be a complete reflection of the schools class management calendar.
We abolished the need for the staff to send emails and they could leave it all up the system.
In addition to the automated system for students, we also implemented a teacher management system.
This management system included the management of teacher profiles, work hour requests and weekly roster.
Instead of sending a manual email once a week, the school was able to set automatic emails reminding teachers of work time and place on the day prior.
Our first piece of advice was for the school to help with improving the learning atmosphere, teacher attitude and benefits of the students in general.
However in the case of a CRM, we added a function for the school to send automated emails to targeted student’s on the roster, depending on what class and how long they had been with school.
For every different stage, the school was able to send emails with regular event updates, coupon and discounts, learning tips and tricks to increase the amount of communication between the school and the students.
Not just with the teachers.
Decreased Reservation Mistakes
Through the daily automated reminders of classes to the students, the number of wrong class schedules dropped enormously. Before our CRM, there was 13-15 cases per month. After, only 1 or 2 isolated incidents on average.
Through regular schedule reminders to teachers the number of late and absent teachers declined.Therefore the number of cancelled lessons due to teacher tardiness dropped in half.
Through increasing the communication and trust between the school and students, the LTV of a general student increased to 1.5 years. The school is still in progress of trying different methods, but they noticed an immediate difference after introducing the CRM.