15 Best Tech YouTubers in Japan in 2024

The technology market in Japan stands at the forefront of innovation and evolution. Japanese consumers have a strong interest in the latest gadgets and technologies, shaping trends through social media. YouTube, in particular, plays a crucial role as a platform for disseminating technology-related information, with influencers wielding significant influence.

Tech YouTubers conduct reviews of the latest gadgets and provide technical explanations, earning trust from a large audience. Their honest opinions and detailed reviews significantly influence consumer purchasing decisions. Additionally, collaborations with YouTubers are key for brands entering the Japanese technology market, enhancing brand awareness and enabling effective marketing strategies.

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Here are the top 15 tech YouTubers in Japan to watch in 2024. Leveraging their expertise and influence, they aim for success in the technology market.

Ranking (by YouTube followers)

1. Kazu Channel
2. Koji Seto
3. Takomaru
4. Mizuojisan
5. Yuta Hiraoka
6. Keisuke Takasawa
7. Rebecca Miyama
8. KinoCode / Programming Learning Channel
9. Engineer Channel
10. Mr. Seito’s Web & IT Class
11. Shimabu’s IT College
12. KENTA / Zasshoku-kei Engineer TV
13. Makoto Taniguchi’s Tomosuta Channel
14. Dai-tra
15. Kohei Kurokawa【Cloud Engineer TV】

1. Kazu Channel

Account: Kazu Channel

Subscribers: 1.83M

Kazu Channel is one of Japan's leading gadget-focused YouTubers. His candid reviews are highly trusted by viewers, covering a wide range of gadgets including smartphones, cameras, PCs, and earphones. Popular for high-quality visuals and easy-to-understand explanations, he also provides rapid reviews on the latest gadgets, serving as a reference for gadget selection.

2. Koji Seto

Account: Koji Seto

Subscribers: 1.68M

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Koji Seto is a veteran gadget YouTuber active since 2010, focusing on digital cameras, microphones, and PCs. His reviews of Apple products are particularly popular, praised for sincere and detailed video production. His humorous presentations and practical product usage reviews are highly valuable to viewers.

3. Takomaru

Account: Takomaru

Subscribers: 436K

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Takomaru provides information specialized in PCs. His beginner-friendly explanations on PC setup and troubleshooting are well-received, particularly his videos on assembling custom PCs and selecting components. He also offers reviews and gameplay videos of the latest PC games, popular among gaming enthusiasts.

4. Mizuojisan

Account: Mizuojisan

Subscribers: 459K

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Mizuojisan introduces tips and useful tricks for iPhone users. His videos provide easy-to-understand explanations on how to use and configure iPhones for daily life, appealing to beginners and advanced users alike. He timely updates viewers on the latest iOS updates and introduces useful apps.

5. Yuta Hiraoka

Account: Yuta Hiraoka

Subscribers: 409K

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Yuta Hiraoka is knowledgeable about iPads, extensively explaining how to use apps and maximize iPads for education and creative work. His videos are valuable resources for students and professionals, packed with tips and tricks to fully utilize iPads.

6. Keisuke Takasawa

Account: Keisuke Takasawa

Subscribers: 209K

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Keisuke Takasawa possesses extensive knowledge about equipment like cameras and microphones, featuring detailed explanations suitable for beginners. His content helps viewers understand how to choose and use cameras and audio equipment effectively. He also offers insights into video production and photography techniques, beneficial for creators.

7. Rebecca Miyama

Account: Rebecca Miyama

Subscribers: 182K

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Miyama Rebecca shares information on products that enrich daily life. Active in films and web creation, her reviews are practical and easy to understand. Particularly popular are her introductions to gadgets and services that enhance convenience in daily life. Her visually appealing videos attract viewers, covering creative life hacks and DIY projects, appealing to a broad audience.

8. KinoCode / Programming Learning Channel

Account: KinoCode / Programming Learning Channel

Subscribers: 181K

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KinoCode is a YouTuber specialized in programming learning, offering content where you can learn basics like Python, Ruby, PHP, Java, and more. Especially notable is their extensive content on learning Python, catering to a wide range from IT beginners to advanced learners. From fundamentals to practical projects and coding challenges, you can acquire a wide range of knowledge and enhance your skills.

9. Engineer Channel

Account: Engineer Channel

Subscribers: 140K

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Engineer Channel features content where startup CEOs and CTOs alternately upload, providing experiential content unique to engineers. They cover development, design, and marketing tasks for corporations, as well as introduce side job opportunities, offering practical information for a wide range of engineers. Videos where viewers can experience actual projects and discussions on the latest industry trends are also popular.

10. Mr. Seito’s Web & IT Class

Account: Mr. Seito’s Web & IT Class

Subscribers: 120K

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Professor Seito works as the VP of Engineering at a web development company while commuting between Japan and the Philippines. On his channel, he provides practical knowledge about web development and IT, explaining the necessary information clearly for viewers. Particularly popular are his videos on web application development and deployment methods, serving as a valuable resource for engineers.

11. Shimabu’s IT College

Account: Shimabu’s IT College

Subscribers: 118K

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Shimabu learned programming on his own, worked as an engineer at "Yahoo! JAPAN" after graduating, and then started developing new services. His channel features extensive videos on frontend technologies like JavaScript, characterized by explanations that are easy for beginners to understand. Many videos allow learning while coding, providing highly useful content for programming learners. Additionally, he shares information on job hunting and the latest news in the IT industry, serving as a valuable resource for students and young engineers.

12. KENTA / Zasshoku-kei Engineer TV

Account: KENTA / Zasshoku-kei Engineer TV

Subscribers: 52K

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Kenta Katsumata, also known as KENTA, freelances as an engineer and organizes an online salon called "雑食系エンジニアサロン" (Eclectic Engineer Salon). On his YouTube channel, he shares career strategies and technical information tailored for web engineers, offering valuable resources for beginners and those looking to reassess their careers. His logical and consistent discussions and the sharing of technical information daily in the online salon enhance understanding.

13. Makoto Taniguchi’s Tomosuta Channel

Account: Makoto Taniguchi’s Tomosuta Channel

Subscribers: 49.6K

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Taniguchi Makoto's channel is popular as a basic learning resource for programming beginners. They provide explanation videos on object-oriented programming, Laravel, React, and rich content on Visual Studio Code, Bootstrap, and WordPress. The videos feature concise explanations that cover key points in a short time, and their style of learning while coding is well-received by learners.

14. Daitra

Account: Daitra

Subscribers: 42K

Daitra, or Daily Trial's official channel offers content from an online school where even beginners can enjoy learning web skills. They provide information useful for freelancers and students, including interviews with successful freelancers, learning points in programming, and introductions to useful tools and services. Viewers can gain motivation by learning success stories from freelancers and receiving learning tips.

15. Kohei Kurokawa【Cloud Engineer TV】

Account: Kohei Kurokawa【Cloud Engineer TV】

Subscribers: 25.1K

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Kouhei Kurokawa utilizes his knowledge and experience as a cloud engineer to share information about cloud technology. On his channel, practical content such as designing and managing cloud infrastructures and introducing the latest cloud services is plentiful, making it a valuable resource for engineers. Viewers can obtain specific advice and tips to enhance their skills as cloud engineers.

Conclusion

Tech YouTubers in Japan play a crucial role in deepening consumers' understanding of technology and introducing the latest gadgets and technology trends. Their specialized knowledge and influence directly impact viewers' purchasing decisions and help build trust in the technology market. For brands, collaborating with these YouTubers is an effective strategy to enhance product and service awareness. Maximize the influence of these Tech YouTubers and aim for success in the market. This list hopes to be a valuable resource for your marketing strategy.

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