Top 3 Popular Business Social Networking Apps in Japan
As the business world becomes increasingly digital, tools that enhance operational efficiency are becoming more critical. In the Japanese market, business networking apps have become central to corporate communication, talent acquisition, and information sharing. These apps not only improve operational efficiency but also provide a powerful platform for expanding business opportunities. This article ranks three of the most popular business social networking apps in Japan based on user numbers.
Business Social Networking Apps (Ranked by Number of Users)
- Wantedly
- Eight
1. Wantedly
Wantedly is a widely-used business networking app with over 4 million users and more than 40,000 registered companies in Japan. One of its key features is that it provides a rich platform for companies to promote themselves. Organizations can create detailed profile pages to convey their culture, mission, and team atmosphere. Beyond job postings, companies can share blog articles, employee interviews, and event announcements that highlight their working style and vision—helping them attract business partners who resonate with their values and culture. Rather than merely providing job listings, Wantedly emphasizes deeper matching based on corporate culture and values.
2. LinkedIn
LinkedIn is a globally recognized platform that has also gained traction as a business networking service in Japan, with current user numbers reportedly reaching 4 million. Focused on business-related topics, it serves as a venue for gathering information and discovering new job opportunities. The platform offers LinkedIn Learning, which provides online courses for skill enhancement—from leadership materials focused on communication to programming tutorials and software usage guides—allowing users to learn at home or during spare moments through e-learning formats. Since registration requires real names and detailed work history, LinkedIn is also utilized for job hunting and recruitment purposes; users can set their profiles to indicate they are seeking new opportunities, allowing recruiters to contact them directly.
As a business-focused social networking service, LinkedIn provides a space for discovering new job opportunities and connecting with potential business partners while offering tools for skill development—making it an essential resource for professionals in Japan.
3. Eight
Eight is a widely used business networking app primarily known for its business card management capabilities, boasting around 3.5 million users. While it originally served as a card management tool, recent enhancements have introduced features like touch-based card exchange between smartphones—evolving it into an app capable of managing digital business cards as well. Digital cards alleviate common issues associated with physical cards such as bulk management difficulties or running out of cards unexpectedly. Additionally, when users update their information regarding promotions or job changes, these updates are automatically reflected across other users’ profiles—keeping everyone informed of each other's latest statuses.
The notification system alerts others when users change their cards, facilitating ongoing communication and connections even after initial exchanges have taken place. Users can also message those they've exchanged cards with—eliminating concerns about losing touch over time.
Conclusion
This article ranked popular business networking apps in Japan based on user numbers. Each app has unique strengths—some excel in job searching and recruitment information while others cover essential functions within the realm of business topics or specialize in card exchange and management. By effectively combining these platforms' functionalities, organizations can address challenges while uncovering new business opportunities and furthering personal development efforts. We hope this article serves as a useful reference for leveraging these platforms effectively!