
Explore how IGNITE helps global brands adapt to Japan—and how Japanese creators go global. Through expert localization, content strategy, and cultural insight, we help clients expand their digital reach across borders.
We partnered with the Japan Sake and Shochu Makers Association to localize their entire directory of sake and shochu producers. Our work included translating Japanese addresses with cultural and geographic accuracy, creating a keyword glossary, and optimizing entries for Google Search. All translated data was uploaded to WordPress with SEO in mind.
Japanese address structures differ significantly from Western formats, which can cause confusion or loss of information during translation.
We conducted detailed address research for every listing to ensure accurate and intuitive English equivalents, preserving essential location details for international users.
With such a large dataset, inconsistencies in terminology and formatting could degrade user trust and search engine ranking.
We developed a custom glossary and applied style and format standards across all listings, ensuring uniform language and tone throughout the site.
The original Japanese website lacked optimization for English-language SEO, resulting in poor visibility on Google.
We implemented foundational SEO best practices for English-language content, including keyword-optimized headings, meta tags, and structured data.
Uploading hundreds of translated entries manually to WordPress risked errors and inefficiencies.
We created a streamlined upload and review process using WordPress CMS, allowing for accurate, efficient entry of over 1,100 records with final quality assurance checks.
With improved content and search engine visibility, the directory saw a 148% increase in English-language inquiries after launch.
Accurate English address translations made the directory significantly more usable for international users and tourists seeking local breweries.
Base-level SEO enhancements contributed to a rise in Google rankings, helping the site attract more organic traffic from abroad.