We were in charge of creating websites for government clients, and built global sites, search sites, and digital museum sites to strengthen the dissemination of products and information about Japanese traditions and history to overseas audiences. We localized the unique expressions of the Japanese language and built sites that also took into account the ease of use of the administration screens.
We felt the need to provide information to the increasing number of foreign visitors to Japan, but our existing website was only in Japanese, making it difficult for overseas users to use.
We localized expressions that are unique to the Japanese language to improve the satisfaction of overseas users. For the digital museum site, we implemented measures to raise the interest and attention of site visitors, with a focus on visual design. In addition to multilingual support, we adopted expressions and designs that take into account the culture and customs of overseas users.
We want to communicate the appeal of Japan to overseas audiences, and use this to attract tourists and revitalize local communities.
We created a global site, search site, and digital museum site to disseminate information about our products and Japanese traditions and history to overseas audiences. We created easy-to-understand and interesting content, using a wealth of attractive photos and videos. We also promoted the spread of information by strengthening our links with social networking services.
The website was being updated by a staff member who did not have specialist knowledge. This meant that the updating process took a long time, and it was difficult to send out information in a timely manner.
We also made sure that the administration screen was easy to use, and provided a site that could be easily operated by the client. We developed an administration screen that could be operated intuitively, so that updating could be done easily even without specialist knowledge. We also created an operation manual and held operation explanation meetings for the administration screen, etc., to support the improvement of the skills of the person in charge.
The number of overseas users accessing the site increased significantly thanks to the introduction of multiple languages and improvements to usability. In addition, the results of a survey showed that satisfaction with the website also increased significantly.
The production of attractive content and social networking strategies resulted in a significant increase in website traffic. In addition, there was an increase in the amount of time spent on each page, indicating a rise in the interest of site visitors.
The improved usability of the management screen has resulted in a significant reduction in the time required for updating, and we have succeeded in reducing operating costs.
We are very satisfied with the website we have created for overseas users. It has strengthened our ability to communicate about Japanese traditions and history, and we have had a very positive response from overseas users. Thank you very much.
We are delighted to have been able to work with a client in the public administration sector to create a website for overseas users. We will continue to provide services that meet the needs of our clients and aim for further success.
Through website production for a client in the public administration sector, we were able to improve the satisfaction of overseas users and increase the interest and attention of site visitors. We also strengthened the dissemination of information about Japanese traditions and history, and succeeded in communicating the appeal of Japan to overseas users.
Furthermore, we also took into consideration the ease of use of the administration screen, and were able to provide a website that the client could continue to operate.
In the future, we at IGNITE will continue to provide services tailored to the needs of our clients, and contribute to the success of their overseas marketing.
To help a 100% organic chlorella supplement manufacturer in Japan break through the slump in sales on Shopify, Amazon, and Rakuten, we implemented a new marketing strategy to strengthen branding.
We quickly rebuilt the website to be compatible with English and other languages in addition to Japanese. We also created an e-commerce site to sell the client's peoducts.
Click here for examples of website creation by IGNITE, a company specializing in overseas marketing with offices in Osaka and Tokyo. We created websites and localized translations for clients in the public administration sector, allowing them to effectively communicate information about their products and Japanese traditions and history to overseas audiences.
