Top 10 Popular Furniture and Interior Brands in Japan
Japan’s furniture and interior design industry is globally recognized for its blend of functionality, aesthetics, and craftsmanship. From the sleek simplicity of Scandinavian-inspired designs to the rich textures of traditional Japanese woodworking, Japan’s furniture brands offer a diverse range of styles to suit various lifestyles and budgets.
What sets Japanese interior brands apart is their thoughtful approach to design—they prioritize space efficiency, ergonomic comfort, and natural materials while integrating the latest technology to enhance durability and usability. Whether you’re looking for affordable yet high-quality furniture, premium handcrafted pieces, or modern industrial aesthetics, Japan has something to offer.
In this article, we introduce the top 10 most popular furniture and interior brands in Japan. Each brand has its unique charm and distinctive philosophy, catering to different tastes and design preferences. Whether you're furnishing a new home, redecorating your space, or simply looking for inspiration, these brands will help you create an environment that reflects your personal style.
Let’s dive into the list and find out which brands can help bring your vision to life!
▼ Popular Furniture and Interior Brand Ranking
- Nitori
- IKEA
- LOWYA
- Muji
- ZARA HOME
- HAY
- Modern Deco
- A.flat
- MOMO NATURAL
- JOURNAL STANDARD FURNITURE
1. Nitori
Website: https://www.nitori-net.jp/ec/
A household name in Japan, Nitori is known for its slogan, "worth more than the price." The brand achieves its affordable pricing through a SPA (Specialty store retailer of Private label Apparel) model, meaning it handles everything from product design to manufacturing and sales in-house.
Nitori’s designs are simple, functional, and particularly well-suited to natural and minimalist interior styles. The brand also tailors its products to Japanese living spaces and ergonomics, making items like mattresses and office chairs both cost-effective and highly comfortable.
With over 700 stores nationwide and a comprehensive online shopping platform, Nitori is one of the most accessible furniture brands in Japan.
Price Range
2. IKEA
Website: https://www.ikea.com/jp/ja/
Originally from Sweden, IKEA is a globally recognized brand with 12 stores across Japan, mainly in suburban and urban locations. Known for its Scandinavian design and budget-friendly prices, IKEA offers a vast selection of furniture that is both stylish and functional.
A key feature of IKEA’s offerings is its modular furniture, which allows customers to mix and match pieces to fit their personal taste and home layout. However, almost all IKEA products require self-assembly (KD furniture), and once assembled, they often cannot be disassembled, which some may find inconvenient.
IKEA also provides interior coordination services for 4,900 JPY per room, making it easier for customers to visualize their ideal home setup.
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3. LOWYA
Website: https://www.low-ya.com/
LOWYA is a Japanese online furniture retailer operated by Vega Corporation, a publicly traded company on the Tokyo Stock Exchange. It is highly popular among young consumers and first-time home decorators, thanks to its trend-driven designs and affordable pricing.
The brand offers both its own LOWYA-branded products and third-party items, with an extensive range of styles from warm natural aesthetics to sleek modern interiors. While originally an online-only retailer, LOWYA has recently expanded into physical stores in select AEON malls and major cities like Fukuoka, Osaka, and Nagoya.
LOWYA is known for its frequent sales, fast delivery, and customer reviews that help buyers make informed choices.
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4. Muji
Website: https://www.muji.com/jp/ja/store
Muji, short for "Mujirushi Ryohin" (No Brand, Quality Goods), was established in 1980 and has since grown into a global lifestyle brand. With over 400 stores in Japan and locations across Asia, Europe, and North America, Muji offers a wide range of products, including furniture, home goods, clothing, and even food.
Muji’s furniture is known for its simple, functional, and minimalist design, often incorporating natural materials like oak, walnut, and cotton. The brand is especially popular for storage solutions, with modular units that can be easily customized to fit different living spaces.
A strong advocate for sustainability, Muji prioritizes eco-friendly materials and ethical production methods, making it a top choice for conscious consumers.
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5. ZARA HOME
Website: https://www.zarahome.com/jp/
A division of the globally recognized fashion brand ZARA, ZARA HOME was launched in 2003 to bring the latest design trends into home interiors. With 9 stores across Japan, it specializes in home accessories rather than large furniture pieces.
ZARA HOME’s aesthetic is elegant, refined, and trend-driven, with an emphasis on luxurious textiles, tableware, and decorative accents. Seasonal collections allow customers to update their interiors with fashion-forward designs at affordable prices.
Popular among those who appreciate sophisticated and vibrant interiors, ZARA HOME is ideal for adding a touch of luxury to everyday living.
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6. HAY
Website: https://www.hay-japan.com/
Founded in Denmark in 2002, HAY is a modern Scandinavian interior brand that has quickly gained a following in Japan. Known for minimalist yet playful designs, HAY combines high-quality craftsmanship with contemporary aesthetics.
HAY’s furniture is designed to be both functional and artistic, often featuring bold colors and innovative shapes. One of its most iconic pieces is the "About A Chair" series, which showcases the brand’s commitment to ergonomics and simplicity.
HAY has flagship stores in Tokyo and Osaka, along with a network of authorized retailers across Japan.
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7. Modern Deco
Website: https://www.modern-deco.jp/
Modern Deco is an online-exclusive furniture brand based in Hiroshima, Japan. It offers a wide range of modern and Scandinavian-inspired furniture at affordable prices, making it a popular choice among young professionals and first-time apartment renters.
One of its biggest selling points is budget-friendly complete room setups, where you can furnish a 1K or studio apartment for under 100,000 JPY. While the quality may not be premium, the brand provides up to a 7-year warranty, giving buyers peace of mind.
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8. A.flat
Website: https://aflat.asia/
A.flat is a unique furniture brand specializing in Asian-modern designs that complement Japanese living spaces. The brand’s signature resort-style interiors use natural materials and vibrant colors to create a relaxing and luxurious atmosphere.
A.flat is especially known for its themed interior styles, including:
- Island Colors Style – Inspired by tropical resorts
- Garden Green Style – Infused with nature and tranquility
- Seaside Blue Style – A fresh coastal aesthetic
With showrooms in Tokyo and Osaka, a.flat offers free interior coordination services, making it a great choice for those looking for a personalized home design experience.
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9. MOMO NATURAL
Website: https://momo-natural.co.jp/
MOMO NATURAL is a Japanese furniture brand known for its natural, soft, and timeless designs. Using solid wood, bamboo, and other natural materials, its furniture brings warmth and harmony to any home.
Popular among women and families, MOMO NATURAL focuses on simple yet functional designs in lightwood and neutral tones. The brand’s high-quality craftsmanship ensures that its pieces age beautifully over time, making them long-lasting investments.
With 9 locations in Japan, MOMO NATURAL also provides free interior coordination services, helping customers create a cozy and stylish living space.
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10. JOURNAL STANDARD FURNITURE
Website: https://baycrews.jp/
JOURNAL STANDARD FURNITURE is the furniture and interior division of the well-known fashion brand JOURNAL STANDARD. It offers vintage-inspired, industrial, and American casual styles, making it a great option for those who want a cool, urban aesthetic.
Its furniture often features reclaimed wood, metal accents, and leather materials, appealing to fans of rugged, retro, and eclectic interiors. While priced in the mid-to-high range, the attention to detail and craftsmanship makes its pieces highly sought after by interior enthusiasts.
The brand has over 10 stores across Japan, often located alongside its sister brand ACME FURNITURE, which also specializes in vintage and industrial designs.
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Conclusion
From affordable and functional designs to luxurious and high-end craftsmanship, Japan’s top furniture and interior brands provide a diverse array of choices for every type of home. Whether you're furnishing a compact apartment, a family home, or a stylish office space, there’s a brand that aligns with your needs and design aspirations.
- If you’re looking for cost-effective, practical solutions, brands like Nitori, IKEA, and LOWYA offer stylish, space-saving options at budget-friendly prices.
- For those who appreciate sustainability and minimalist aesthetics, Muji and MOMO NATURAL bring warmth and simplicity with natural materials.
- If your taste leans toward elegance and refined interiors, ZARA HOME and a.flat offer sophisticated and resort-style designs.
- Finally, for those who love industrial, vintage, and artistic elements, JOURNAL STANDARD FURNITURE and HAY provide unique statement pieces that elevate any space.
Investing in the right furniture goes beyond just functionality—it shapes the way you experience and interact with your home. Whether you prefer clean lines, cozy textures, or bold statements, the perfect furniture can transform your space into a reflection of your personality, comfort, and lifestyle.
Use this guide as a starting point to explore Japan’s best furniture brands, and get inspired to create a home that’s truly yours. Happy decorating!
