Ad Management for a Shopping Mall
Managing Instagram and LINE ad campaigns to drive over 17 million impressions and boost seasonal sale awareness for a major shopping mall in Osaka.
seo-marketing
Anime Merchandise SEO Content for Global Growth
PROJECT DETAILS
Anime Merchandise SEO Content for Global Growth
Creating and optimizing SEO-focused content, we helped a Japanese anime merchandise retailer boost global search rankings and drive organic traffic to their e-commerce site.
Anime Merchandise
Challenges
Limited Organic Visibility Overseas
Despite offering niche products with strong international appeal, the client struggled to attract organic traffic from North America and other English-speaking regions.
Our Solution
Targeted Keyword Research and Planning
We performed in-depth keyword research focused on English-language otaku and anime-related queries, building a robust content roadmap tailored to international user intent.
Challenges
Lack of SEO-Optimized Content
The site lacked content that effectively targeted anime-related search terms, limiting its chances of ranking for high-volume keywords.
Our Solution
SEO Wiki-Style Content Creation
Our team developed over 1,300 pages of SEO content, designed to answer specific user queries while supporting long-tail keyword visibility and ranking potential.
Challenges
Need for Scalable Content Strategy
Creating high volumes of SEO-optimized content required a sustainable system for ongoing content production and quality assurance.
Our Solution
Monthly Optimization and Content Refresh
We implemented a monthly review cycle to refine and update existing content, improving relevance, keyword targeting, and overall SEO performance.
Challenges
Internal Linking and Site Authority
The existing site structure lacked a strong internal linking strategy, which hindered search engine crawling and limited content authority.
Our Solution
Internal Linking Strategy Implementation
To strengthen site structure and boost authority, we implemented an internal linking strategy that connected related pages and supported content hierarchy.
seo-marketing
Results
272% Growth in Search Impressions
Within 11 months, total search impressions increased by 272%, significantly boosting organic exposure in global search results.
116% Increase in Top-Ranked Content
The number of pages ranking in the top 3 search results grew by 116%, helping capture more targeted clicks and qualified traffic.
1,300+ SEO Pages Created
We successfully launched over 1,300 pieces of high-quality content, enhancing site authority and attracting a wider global audience.
