Top 5 Shopping Apps Used in Japan

Finding the right shopping app in Japan can make buying and selling easier, more affordable, and much more convenient. Whether you are hunting for secondhand treasures, bidding in online auctions, or searching locally for furniture and appliances, Japan offers a variety of apps built around different shopping styles. Below are the top five shopping apps used in Japan, each playing a unique role in how people browse, bargain, and buy every day.
Shopping Apps Used in Japan
- Mercari
- Yahoo! Flea Market
- Yahoo! Auction
- Rakuten Rakuma
- JIMOTY
1. Mercari

Mercari is Japan’s most widely used flea-market app, known for its massive user base and simple listing system. Anyone can upload items in minutes, and buyers enjoy a huge selection—from fashion to electronics to household goods. Mercari’s rating system, shipping support, and secure payment flow make transactions smooth and safe for beginners. With frequent promotional campaigns and a constantly active marketplace, it remains the go-to platform for secondhand shopping in Japan. Whether you want to find deals or declutter, Mercari delivers speed, convenience, and reliable service.
2. Yahoo! Flea Market

Yahoo! Flea Market has risen quickly thanks to its integration with PayPay, Japan’s most popular mobile payment service. The app features low fees, easy returns, and consistent buyer protections, making it especially attractive for casual sellers. Its search tools highlight trending items, seasonal goods, and popular brands, allowing users to shop efficiently. Many listings are priced competitively, giving bargain hunters an edge. With strong backing from Yahoo Japan’s ecosystem, Yahoo! Flea Market is becoming a major competitor in the secondhand marketplace.
3. Yahoo! Auction

Yahoo! Auction remains Japan’s largest and most trusted online auction platform, offering rare items, collectibles, vintage goods, and niche hobby products. Unlike fixed-price resale apps, buyers can bid strategically and often score valuable items at excellent prices. The platform’s long history and huge listing variety make it a favorite among collectors and experienced resellers. Secure payments, identity verification, and automated shipping options help maintain trust across the community. For users who enjoy competitive bidding and unique finds, Yahoo! Auction is unbeatable.
4. Rakuma

Rakuma, operated by the Rakuten Group, is known for its low seller fees and straightforward interface. The platform attracts users who want a more cost-effective alternative to larger flea-market apps. Many buyers appreciate Rakuma’s focus on fashion, lifestyle products, and brand-name items. Thanks to integration with Rakuten Points, users can save money on both purchases and listings. While smaller in size than Mercari or Yahoo’s apps, Rakuma maintains a loyal community and remains a popular destination for everyday secondhand shopping.
5. JIMOTY

JIMOTY stands out as Japan’s leading local community marketplace, specializing in items exchanged directly between neighbors. It’s handy for furniture, appliances, tools, and other large goods that are difficult to ship. Most transactions happen in person, reducing costs and allowing buyers to inspect items before deciding. The app also features job postings, event notices, and local services, giving it a strong community feel. For users looking to buy or give away items within their neighborhood, JIMOTY is a practical and friendly option.
Conclusion
Japan offers a wide range of shopping apps designed for different needs, from large-scale auctions to hyperlocal community exchanges. Mercari and Yahoo! Flea Market lead with convenience and massive user activity, while Yahoo! Auction remains strong for rare and collectible items. Rakuma appeals to budget-conscious shoppers, and platforms like JIMOTY and Mobaoku offer unique alternatives for local trading and niche finds. By using these apps together, you gain access to the full spectrum of Japan’s secondhand and resale ecosystem—making it easier, cheaper, and more enjoyable to shop in your everyday life.










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